The Little Book of Data

Data is not about number crunching. It's about ideas. And when used properly (read: ethically), it is an incredibly powerful problem solver. And yet, many otherwise savvy people seem to be in data denial. They seem not to grasp that data--using and understanding it well--is the way we solve problems in the twenty-first century. As professionals, citizens, and leaders of every type of organization--we need to take on that power. Artificial intelligence is just an accelerated way to put data to work. Justin Evans, originally an English major whose 20 plus year career as a data professional helped major corporations generate hundreds of millions in revenue, introduces the non-expert to the world of data. He explains the four superpowers of data, how there are good and bad data people, and introduces us to data "seekers" to show, through their stories, how they solve problems. The Little Book of Data will help you: Wrap your mind around how the current data revolution impacts us all. Become data-empowered by understanding that using data is about grasping a handful of core concepts. Think like a data problem-solver, and to spot the opportunities and dangers in a complex world.