Global Marketing
Understanding Marketing in a Globalized Business Environment
(Autor) Helen Millward
Formato:
Paperback
£44,99
Precio: £42,74
(5% off)
Generally dispatched in 1 to 2 days
Understand the interconnected nature of marketing and globalization and how consumerism, communications, brands, ethics and production work in an international market.
Information
Editorial:
Kogan Page
Formato:
Paperback
Número de páginas:
None
Idioma:
en
ISBN:
9781398620094
Año de publicación:
2025
Fecha publicación:
3 de Marzo de 2025
Helen Millward
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