Brilliant Search Engine Optimisation (SEO)

"Brilliant Search Engine Optimisation guides you through the essential tasks step-by-step, showing you how to: get your website indexed well enough to appear high on Google; understand the basics of optimising your website & reputation management; analyse, research and use keywords, content and meta tags; implement online marketing techniques which really work; understand Social and real-Time marketing and use it to your advantage."--Back cover.