Fashion School in a Book Design Journal
The Practical Workbook for Collection Development
(Author) Zoe HongDesign your fashion collection and create a work-in-progress portfolio with the artistic direction in this design journal! Author, designer, and instructor Zoë Hong's Fashion School in a Book outlines the workflow for creating a fashion collection. The text offers lessons on how to develop a cohesive (environmentally sustainable!) collection based on shapes, silhouettes, colors, patterns, and fabrics. As you make your way through the exercises in the book, this Fashion School in a Book Design Journal becomes a record of your collection in progress. By the end of the course, you'll have created a portfolio of your work in these pages. This workbook is a dedicated space to record your brainstorms and ideas, work through useful checklists, and illustrate garments using the provided pages of templates. Full of practical exercises and artistic direction, use this companion piece workbook to get the most out of Fashion School in a Book. Whether you're a fashion student; a hobbyist designer looking to learn about the fashion industry; or an aspiring designer or fashion illustrator, Fashion School in a Book lays out the path to New York, Paris, or Milan--and the Fashion School in a Book Design Journal is your ticket there! TABLE OF CONTENTS 00: Introduction 01: Fashion Design Process Overview 02: Brand Direction 03: Collection Direction 04: Color 05: Print Development and Surface Design 06: Fabric 07: Shapes and Silhouettes 08: 3D Development 09: Merchandising 10: Where do we go from here? Brands 11: Where do we go from here? Portfolio Makers