Logo Beginnings. Logo Modernism. 45th Ed.
(Author) Jens Muller
Format:
Hardcover
£25.00
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Many iconic brands--like Rolex, BMW, Louis Vuitton, and the New York Yankees--use logos designed over 100 years ago. Tracing the origins of the trademark and gathering more than 3,000 logos from the mid-1800s up to 1980, design expert Jens Müller's exhaustive anthology is a must for anyone fascinated by the evolution of modern corporate identities.
Information
Publisher:
Taschen GmbH
Format:
Hardcover
Number of pages:
None
Language:
en
ISBN:
9783754401378
Publish year:
2025
Publish date:
July 10, 2025
Jens Muller
Jens Muller is a renowned German graphic designer and author best known for his book "Logo Modernism," a comprehensive guide to modernist logo design. His clean and minimalist aesthetic is reflected in his work, which has had a significant impact on contemporary design practices and inspired countless designers worldwide.
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