Hook
The Idea Behind Why Ideas Catch on
(Author) Pat Langton
Format:
Paperback
£16.99
Price: £14.99
(12% off)
Generally dispatched in 1 to 2 days
HOOK gives you an easy to remember system to create campaigns that have human emotion, ownable messaging, unique offerings and talkability among their audience.HOOK theory is made up of four elements (Human, Ownable, Offer, Keep) that help you create great ideas and marketing campaigns that work. The must-have handbook for marketers to create ......
Information
Publisher:
Wilkinson Publishing
Format:
Paperback
Number of pages:
None
Language:
en
ISBN:
9781925927597
Publish year:
2021
Publish date:
May 1, 2021
Pat Langton
Pat Langton is best known for her novel "Whispers in the Wind," a haunting tale of love and loss set in the Irish countryside. Her lyrical prose and evocative descriptions transport readers to another time and place. Langton's contribution to literature lies in her ability to capture the beauty and tragedy of life with poetic grace.