Mascot
Mascots in Contemporary Graphic Design
(Author) Jon Dowling
Format:
Paperback
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The work within this book celebrates the use of mascots in contemporary graphic design. Co-opted to help sell or promote anything from tech companies and financial organisations to burger chains, record fairs and publishers, the use of mascots seems to be as popular as ever. Part of their charm is their variety. Simple and playful or sophisticated and current, mascots are fun characters that manage to put a smile on your face and simultaneously stand for something - injecting meaning and playfulness into a brand and creating a lasting impression.
Information
Publisher:
Counter-Print
Format:
Paperback
Number of pages:
None
Language:
en
ISBN:
9781915392046
Publish year:
2022
Publish date:
Nov. 3, 2022
Jon Dowling
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