Marketing

(Author) Patrick Forsyth
Format: Paperback
Price: £26.95
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Before purchasing a study text, students are advised to contact their Tuition Provider as many include the study text with the course fees. This ICSA Study Text has been written specifically for students preparing for the ICSA Certificate in Business Practice. It is keyed closely to the syllabus and includes a range of features to encourage active learning and to apply theory to real-life business situations. The materials are structured clearly to help in planning a programme of study, and include a range of case studies and questions to help students prepare for the case study-based examinations. Key learning features: Part opening case studies, with Putting the Case questions throughout each Part Test Yourself revision questions Stop and Think scenarios Making it Work cases Worked Examples showing questions and answers Definitions in the margins to explain key terms Each Part also ends with exam-style practice questions with suggested answers provided at the end of the text.

Information
Publisher:
ICSA Publishing Ltd
Format:
Paperback
Number of pages:
None
Language:
en
ISBN:
9781860722790
Publish year:
2005
Publish date:
July 28, 2005

Patrick Forsyth

Patrick Forsyth is a prolific British author known for his best-selling book "How to Write Reports and Proposals." His crisp and practical writing style has made him a go-to resource for business professionals seeking guidance on effective communication. Forsyth's work continues to influence the field of business writing.

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