Marketing
The Enyclopedic Dictionary
(Author) David Mercer
Format:
Paperback
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Marketing is an international textbook designed for undergraduates and MBA courses. In addition to providing comprehensive coverage of all traditional marketing topics, it also covers applications and issues within the service and non-profit sectors, together with new developments in marketing theory and practice.
Information
Publisher:
John Wiley and Sons Ltd
Format:
Paperback
Number of pages:
None
Language:
en
ISBN:
9780631211266
Publish year:
1999
Publish date:
Jan. 16, 1999
David Mercer
David Mercer was a British playwright known for his acclaimed play "Ride a Cock Horse." His writing style was characterized by sharp wit, social commentary, and dark humor. Mercer's contributions to literature include challenging societal norms and exploring complex human relationships with a keen eye for detail.