Marketing

(Author) David Mercer
Format: Paperback
£42.99 Price: £37.99 (12% off)
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Since it was published, Marketing has established itself as a first choice text for marketing undergraduates, MBA students and those taking professional examinations. Marketing is exceptionally easy to use, is comprehensive, international, up-to-date and innovative. It represents a significant breakthrough in the teaching of marketing and is one of the key texts of the discipline.

Information
Publisher:
John Wiley and Sons Ltd
Format:
Paperback
Number of pages:
None
Language:
en
ISBN:
9780631196389
Publish year:
1995
Publish date:
Dec. 19, 1995

David Mercer

David Mercer was a British playwright known for his acclaimed play "Ride a Cock Horse." His writing style was characterized by sharp wit, social commentary, and dark humor. Mercer's contributions to literature include challenging societal norms and exploring complex human relationships with a keen eye for detail.

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