Strategic Public Relations Leadership
(Author) Anne Gregory
Format:
Paperback
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Public relations requires professionals to be able to clearly articulate and demonstrate their own contribution to organisational effectiveness. This textbook provides aspiring public relations professionals with a framework to do this, as well as a checklist of essential capabilities which they must acquire and exhibit.
Information
Publisher:
Taylor & Francis Ltd
Format:
Paperback
Number of pages:
None
Language:
en
ISBN:
9780415667951
Publish year:
2013
Publish date:
June 20, 2013
Anne Gregory
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