Books by April Dunford

April Dunford

April Dunford is a renowned author and marketing consultant known for her book "Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It." Her straightforward and practical writing style has helped countless businesses effectively position their products in the market. She is a leading voice in the field of product positioning and marketing strategy.

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Sales Pitch

Sales Pitch

How to Craft a Story to Stand Out and Win

April Dunford
Paperback
Published: 2023
Obviously Awesome

Obviously Awesome

How to Nail Product Positioning so Customers Get It, Buy It, Love It

April Dunford
Paperback
Published: 2019